Marie Claire’s 2022 Beauty Game-Changer Awards

Robert Hundley

The future looks bright for the beauty industry. According to consulting firm Grand View Research, the market for beauty and personal-care products is anticipated to reach $716.6 billion globally by 2025. And thanks to social media’s influence on consumer behavior, that number will only keep growing. But cosmetics are more than trendy ingredients in fancy packaging; they’re the doorway to cultural insights, and the building blocks of personal enhancement. At the heart of the industry sit professionals who are hyper-aware of innovation. The experts who constantly test (and re-test) product efficacy. The trendsetters reinventing the beauty wheel. Here, the top connoisseurs in the field share their game-changing finds from the past year.

The expert: Linda Sivrican

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