Sally Beauty Reinforces Its Standing as the Destination for DIY Beauty and Self-Expression

Robert Hundley

DENTON, Texas, Sept. 21, 2021 /PRNewswire/ — As attractiveness fanatics search for ways to categorical them selves, Sally Splendor carries on its mission to be the go-to destination for all factors Do-it-yourself. Sally Beauty initially solidified its location as the primary omni-channel hair coloration retailer by supplying people the widest assortment, with over 1,200 shades in skilled, vibrant brights, and root contact-up hair coloration. This summer, Sally Splendor ongoing its Do-it-yourself enlargement by also focusing on the nail group.

“With self-expression and innovation at the forefront of every thing we do, we want customers to have the capability to attempt any color, nail result, or type,” mentioned Pam Kohn, Chief Merchandising Officer, Sally Natural beauty. “By more increasing our lineup, we are a just one-stop desired destination the place Diy hair coloration and nail lovers can come across a large selection of shades, technologies, and resources from top makes and unique brands that can only be located at Sally Beauty.”

The retailer has a pulse on the most current trends and is constantly hunting for new brand names, innovation, and categories to present buyers the goods they need now. Dip powder manicures are presently the hottest development and Sally Attractiveness is all set with an marketplace-main assortment of more than 95 dip powder shades available in-retail store and on the web. Consumers have obtain to a wide assortment of experienced-quality products and solutions and brands like Gelish Xpress Dip Powder alongside with dip powder from special models like Beauty Techniques and ASP.

“Dip powder manicures are the most current nail development, but it can be tricky to discover all of the products and solutions needed to achieve this look. We make confident our assortment includes the items consumers want to master this strategy at home by stocking all-in-a single starter kits, major coats, foundation coats, and of class our marketplace-leading assortment of dip powder shades. We give avid DIYers with the tools they will need to replicate salon-design and style manicures at home,” shared Kohn.

When it comes to nail polish, Sally Splendor has an comprehensive variety of shades from coveted brand names like OPI and China Glaze. Constructing on this robust foundation, Sally Splendor is growing its assortment by incorporating more than 200 new shades from major makes like Nails Inc., Sally Hansen, ASP, and Morgan Taylor, expanding its providing to approximately 800 shades. Applications from Japonesque, the ever-well-known Toddler Foot Exfoliating Foot Peel, and nail extensions from Patti Yankee, a 2021 Cultivate Method winner, spherical out the new nail brand names out there at Sally Splendor. It will not end there Sally Beauty’s nail portfolio will continue on to improve with new shades, innovation, and technology staying introduced this 12 months.

In addition to an unmatched assortment of shades and innovation for shoppers to experiment with and express on their own, Sally Attractiveness is a major innovator when it comes to Diy training. Diy College by Sally Elegance, the retailer’s instruction platform, provides arms-on tutorials on a vast variety of subject areas from the latest trends in hair styling, hair coloration, and of class, nails.

For more information and facts about Sally Beauty’s entire breadth of nail collections and to locate all the resources and resources to grasp Do it yourself nails, take a look at

About Sally Beauty Holdings, Inc.
Sally Magnificence Holdings, Inc. (NYSE: SBH), as the leader in specialist hair colour, sells and distributes specialist splendor supplies globally by its Sally Beauty Provide and Attractiveness Techniques Team firms. The Business operates somewhere around 5,000 shops, including 142 franchised places. Sally Natural beauty Supply shops present up to 8,000 merchandise for hair colour, hair care, pores and skin treatment, and nails through proprietary manufacturers this sort of as Ion®, Generic Benefit Products®, Further than the Zone® and Silk Elements® as perfectly as qualified strains these as Wella®, Clairol®, OPI®, Conair® and Very hot Shot Tools®. Magnificence Methods Group shops, branded as CosmoProf® or Armstrong McCall® stores, alongside with its outdoors sales consultants, market up to 10,500 professionally branded goods together with Paul Mitchell®, Wella®, Matrix®, Schwarzkopf®, Kenra®, Goldwell®, Joico® and CHI®, supposed for use in salons and for resale by salons to retail consumers. For more facts about Sally Attractiveness Holdings, Inc., be sure to visit

Supply Sally Splendor Offer LLC

Associated Links

Next Post

Bephies Beauty Supply redefines community in L.A. streetwear

This is part of Impression Challenge 4, “Image Makers,” a paean to L.A.’s luminaries of fashion. In this challenge, we fork out tribute to the men and women and brands pushing fashion culture in the metropolis forward. As significantly as streetwear is rooted in revolt and individuality, there’s constantly a […]