Consumers Need Stylists Skilled in Textured Hair Care; Cosmo Prof is Answering the Call | Texas News

Robert Hundley

DENTON, Texas, Feb. 3, 2022 /PRNewswire/ — Obtaining a experienced textured hairstylist can be a obstacle. Just request 65% of the population* who have wavy, curly and coily hair. Why the struggle? Numerous natural beauty educational institutions and salons now could not be giving the depth and access to textured hair instruction or instruction. As the leading distributor of experienced attractiveness merchandise and education and learning, Cosmo Prof is stepping up and delivering stylists with a sequence of pro-targeted packages and activities to extend their ability established. The brand name sees this education and learning not as a “great-to-have” but as critical for stylists to stay relevant and expertly services the world’s speediest growing hair sector.

“Investing in stylists carries on to be a best precedence for Cosmo Prof. Our most effective-in-class educational resources greater equip stylists with the necessary training they want to support the escalating textured hair inhabitants,” mentioned April Holt, Group Vice President of Stores, Attractiveness Programs Team. “We are targeted on staying an ally to stylists by furnishing them with schooling we know they need to be ready to most effective serve their clientele in chairs right now and in the long run.”

Constructing on the momentum of the inaugural Globe of Texture in 2021, this year the curl and coil masterclass returns on February 28, 2022.  Specialist stylists are now suitable to receive CE several hours by attending the event, a new, significant addition in delivering accessibility to essential instruction. The function will be hosted by award-successful anchor and reporter Tashara Parker who has been coined as a “neighborhood-targeted storyteller.” The educational summit will once more provide learners, experts, and educators alongside one another to elevate their knowledge on texture and curl styles with a major aim on Curl Type 4 hair.  With shows from industry-main models which include Wella, Attractiveness Quest Team (Rusk, Aquage), Joico, Matrix, and more, the summit will include a variety of subject areas ranging from essential curl definition and curl pattern-guarding coloration, to tapered cuts and curl portray. In addition, Cosmo Prof will emphasize the most effective curl-welcoming equipment and bespoke barbering techniques. The summit will serve as a catalyst to inspire and educate stylists to rethink their tactic to doing work with textured hair. For a total listing of taking part makes and partners, or to indication up for this year’s “Planet of Texture” summit, stylists can check out: cosmoprofbeauty.com/world-of-texture.html

“At Cosmo Prof, we’re committed to foremost the skilled styling market by making certain stylists have entry to teaching and instruments to help customers’ distinctive textures and hair kinds,” stated Mark Spinks, President of Beauty Devices Group. “With instructional occasions like Environment of Texture, and continued education and learning obtainable all over the 12 months, we are psyched to look at stylists expand their talent sets to far better guidance their clients and in change, the specialist styling local community.”

In addition, Cosmo Prof is continuing to utilize electronic know-how to help stylists navigate their firms effectively.

“The way stylists are managing their enterprise have advanced, and as these, so have our providers,” explained Mark Spinks, President, Magnificence Systems Group. “We want to deliver stylists and salon homeowners with adaptive methods to shop, no matter their program or merchandise need. With this in brain, we have a short while ago introduced Cosmo Prof GO, bringing products and solutions to stylists’ doorways in 2-several hours or significantly less.”

With Cosmo Prof GO, obtaining in-desire materials to stylists is much easier than at any time. The company provides stylists the convenience of possessing merchandise delivered straight to their salon, in 2-hours or less by way of the web page or Cosmo Prof’s New Application-primarily based Electronic Assistant.

With Cosmo Prof’s new, effortless products and services to strengthen the procuring and educational expertise, and its refreshed commitment to stylists, the professional retailer is all set to fulfill stylists the place they are with better companies, stock offerings, and ongoing education alternatives. To sign up for ‘World of Texture’ and see Cosmo Prof’s variety of continued education and learning alternatives pay a visit to: CosmoProfBeauty.com

About Sally Splendor Holdings, Inc.

Sally Elegance Holdings, Inc. (NYSE: SBH), as the leader in experienced hair coloration, sells and distributes specialist natural beauty materials globally by its Sally Elegance Provide and Beauty Units Group firms. Sally Beauty Supply shops offer you up to 7,000 items for hair coloration, hair care, nails, and pores and skin treatment by means of proprietary makes this sort of as Ion®, Generic Price Products®, Beyond the Zone® and Silk Elements® as effectively as experienced strains these types of as Wella®, Clairol®, OPI®, Conair® and L’Oreal®. Natural beauty Devices Team suppliers, branded as CosmoProf® or Armstrong McCall® outlets, along with its outside product sales consultants, sell up to 10,000 skillfully branded solutions which includes Paul Mitchell®, Wella®, Matrix®, Schwarzkopf®, Kenra®, Goldwell®, Joico® and Olaplex®, meant for use in salons and for resale by salons to retail shoppers. For a lot more information and facts about Sally Magnificence Holdings, Inc., please take a look at https://www.sallybeautyholdings.com/.

*The natural way Curly 2018 TextureTrends Report

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