Breaking the buck: Price point rising this week at all Lehigh Valley Dollar Tree stores

Robert Hundley

If you shop Dollar Tree this 7 days in the Lehigh Valley, expect almost all items to price $1.25.

The lower price chain introduced in its third-quarter earnings success this earlier September that it would start out offering the the greater part of its $1 products for $1.25 right after testing increased prices earlier that yr. Dollar Tree associates then expected all suppliers would transform to the boost by the finish of April 2022.

Regionally, it’s taking place much sooner.

Kayleigh Campbell, a spokeswoman for Greenback Tree, told Tuesday all Lehigh Valley stores have currently transformed this 7 days. It’s unclear just when the change took place Campbell stated the business was declining to present data on distinct schedules. This past Saturday, on the other hand, a West Bethlehem site was still to convert to $1.25.

Other community suppliers can be identified in the Allentown location Bethlehem location Lessen Nazareth Township Whitehall Township Nazareth place Hellertown Forks Township and Greenwich Township, Warren County. An additional area now is less than renovation at Southmont Plaza in Bethlehem Township.

In a September contact with buyers, Dollar Tree CEO Michael Witynski mentioned the new selling price routine would allow the company to convey back again things that have been previously deserted — because of the $1 rate constraint — and empower it to return profit margins to their longstanding stages. The business also stated the price tag enhance would assistance mitigate mounting freight and distribution fees, as very well as wage raises. Greenback Tree representatives then mentioned 91{5c5ba01e4f28b4dd64874166358f62106ea5bcda869a94e59d702fa1c9707720} of surveyed patrons stated they would carry on to store the chain soon after the adjust.

Chesapeake, Virginia-centered Greenback Tree operates extra than 15,900 outlets across 48 states and 5 Canadian provinces, as of this previous Oct. Outlets are regarded for carrying all the things from greeting playing cards and occasion provides to toys housewares, overall health and elegance merchandise and foods to cleansing supplies and crafts.

The chain on top of that has shops spread out nationally called “Dollar Tree Plus.” Individuals retailers will supply an assortment of products priced at $1, $3 and $5. There will be 500 nationwide “Dollar Tree Plus” stores by the end of 2021, the organization has stated, and 5,000 locations by the stop of 2024.

Greenback Tree, which obtained Family members Dollar in 2015, also is increasing its combo suppliers, which share Dollar Tree and Household Dollar branding. The enterprise currently has 105 combo merchants and expects to incorporate 400 additional this year. The firm operates in excess of 15,800 merchants in the United States and Canada.

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Pamela Sroka-Holzmann might be arrived at at [email protected].

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