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2023 trend analysis: influencing consumer purchasing behaviors
Recently, CosmeticsDesign attended the Beauty Executive Females (CEW)’s 2023 Condition of the Natural beauty Business webinar event. CEW, a New York-dependent non-gain organization, serves the pursuits of around 10,500 users of beauty and associated industries to tell, educate, and aid companies and brand names as they navigate marketplace spaces and execute educated conclusion-building procedures. The event, which hosted various speakers and tackled some of the most important and impactful development predictions for this year’s beauty market, highlighted some appealing insights into subjects including the ‘medicalization’ of attractiveness goods, the shopper desire for elegance as self-care, and expected technologies innovation in the cosmetics and personalized attractiveness treatment spaces. To further discover…
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No-Bleach Balayage Hair-Color Trend: See Photos
Picture Source: Getty / Edward Berthelot “No-bleach balayage” is a hair-color procedure that lightens your hair without the severe substances. The approach will involve employing superior-lift coloration as a substitute of bleach. Beneath, a hair-coloration expert responses everything to know about the strategy. In addition to the typical hair-colour tactics like highlights, lowlights, and ombré, one more well-liked system is balayage. The “paint-on” technique is used on all foundation hues, hair sorts, and lengths, and you would be difficult-pressed to stroll into a location as simple as the grocery retailer devoid of locating at minimum just one human being with the seem. Even though the close outcome is meant to…
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The vanilla girl aesthetic is shaping up to be TikTok’s favourite trend
The Clear Female aesthetic undeniably received 2022. Even with currently being controversial (what with selling unrealistic perfection), it produced billions of views very last 12 months. Now, the vanilla female aesthetic has occur to swipe the major spot as we head into 2023. So what is a “vanilla girl”? The aesthetic leans into luxe, cosy minimalism. It can be large on easy-likely outfits in cosy, tactile textures and ethereal, neutral colours like white, beige, product and, nicely, vanilla. Linen shirts are slung around delicate mattress shorts, cashmere cardigans are draped in excess of pointelle vest tops and lacy bralettes peek out from beneath cosy knits. Natural beauty-clever, make-up is saved…
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Makeup artist reveals four easy steps to master TikTok’s viral ‘cold girl’ beauty trend
The latest TikTok beauty trend is taking its inspiration from the wind-burnt cheeks you can get after spending a little too long braving the elements. The ‘cold girl’ makeup look is centered around the sweeter aspects of the winter chill, with fans striving to look like they just spent time building a snowman or skiing, without actually stepping foot outside. Makeup artist Zoe Kim Kenealy created the simple, yet glowing makeup look that quickly went viral after she shared how to achieve it, which involves blush, highlighter and lip gloss – with earmuffs optional. Without even hopping on a plane to the Alps, you can get the ‘cold girl’ makeup look…
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What is the ‘Cold Girl Make-Up’ trend?
If you’re on social media, you’ll have come across a new trend taking the TikTok world by storm. It goes by the name ‘Cold Girl Make-up’. The winter equivalent of TikTok’s famed ‘sunburned blush’, the latest viral term – which has almost 200 million views on the Gen-Z platform – is defined by flushed cheeks, glossy lips and an all-round glow. Think of it, quite literally, as recreating the flush you get from being outside in the cold. This content is imported from TikTok. You may be able to find the same content in another format, or you may be able to find more information, at their web site. And…
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Experts Share Their 2023 Beauty Trend Predictions
And just like that, another year has flown by. Here we are, in the liminal last weeks of December, staring down 2023 with mixed emotions. Preeminent nostalgia? By the bucketful. Anxiety? A little suspicion? Yes, those too. But mostly, there’s excitement, hope, and the resolve to manifest the best versions of ourselves. Whether you do that by setting resolutions or making a vision board, the new year energy is inescapable. To get a head start on what’s to come in 2023, I asked some experts for their 2023 beauty trend predictions. And boy, did they deliver. As a beauty writer, I’m always curious about how the new year will look…